Pegasus Associates is able to train your staff to build your own business case utilizing our MiDAS Decisionware suite, SMT model and business case modeling process. Training services can be conducted either at the client's premises or at one of our off site venues.

3G Business Case Training Course: 2 days

• Course Description  

• Target Audiences

• Learning Objectives

• Training Plan Matrix

• Course Agenda                       

3G Business Case Training Course

Course Description

The course provides participants with a comprehensive tool kit, complete with practical knowledge and financial modelling tools, analysis process and presentation templates for creating and using a successful business case.

The course, designed specifically for the telecom industry has a strong financial focus for translating technology value propositions into key financial decision making elements that impact upon the customers' profitability and financial bottom line.

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Target Audiences

• Strategic Planners

• Marketing Executives

• Sales Executives

• Project Managers

• Product Managers

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Learning Objectives

Participants will benefit and learn from:

• Gaining a comprehensive understanding of the fundamental principles for building and presenting a compelling 3G-business case.

• A best case / worst case, understand why some business cases fails whilst others succeed.

• Understanding the key success factors of the business case for supporting decision making and planning.

• Providing the rules for deciding which costs and benefits belong in the case.

• Understanding essential financial concepts for evaluating and comparing cases.

• Analysis costs and benefits using a dynamic financial model for the developments of key financial decision matrices.

• How to use sensitivity and risk analysis for building confidence and credibility into the case, articulating which assumptions are important and how likely are the results?

• How to package, present and use the business case for overcoming serious financial questions and gaining competitive advantages.

• How business case results impact upon customers' business objectives.

• Acquiring a complete business case toolbox containing financial models, process, documentation and report templates.

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Course Agenda

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Business Executives in world-class organizations are increasingly talking about the Business Case but not everyone knows what one looks like. Even the term Business Case has several different names and variations of analysis eg, ROI ( return on investment ) Analysis, Cost / Benefit Analysis, Total Cost of Ownership (TCO).

For many Business Executives they feel challenged when they have to create or evaluate a business case, This is especially so when management seeks answers to questions like these:

• How do we know there is a profitable business in the proposed partnership/alliance?
• Which product should we bring to market?
• Should we outsource the service or build capacity internally?
• Should we buy or lease the new location?
• Will the purchase of new technology justify the investment?

Even Executives with business degrees and backgrounds in finance and planning, encounter difficulties because standards for case content and structure are rarely taught or explained in business schools or business books.

The Executive Business Case Seminar provides delegates with an understanding of the principals and concepts for designing, building, analyzing and presenting/using the business case

• Seminar Duration:        1 day
• Target Audiences:        Business Executives / EMBA / MBA Students
• Topics:
  • What is a business case?
  • When and why do we need a business case?
  • How does it differ from a business plan or model?
  • A best case / worse case.
  • The key success factors for building a business case.
  • Design concept.
  • Understanding financial decision making criteria.
  • The cost model.
  • The benefit model.
  • The dynamic financial model.
  • Risk analysis.
  • Sensitivity analysis.
  • Packaging, presenting and using the business case.

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